About this speaker
Trent McLaren is an experienced leader in the SaaS industry and founder of Journey, a dedicated agency that partners with accounting tech companies to accelerate growth through strategic marketing, content, and consulting services.
With over 15 years of experience solving complex problems in the global accounting landscape, Trent has honed an ability to drive impactful brand strategies that bridge the gap between technology and practical outcomes for accountants and bookkeepers.
Under Trent's leadership, Journey has evolved into a team of 20, delivering tailored content, PR, social media, and digital marketing solutions that make clients the heroes of their stories.
Journey’s approach combines a deep understanding of the accounting industry with a hands-on commitment to crafting compelling narratives that resonate with industry professionals and small businesses alike.